Legitimate home business opportunityor offline, simply asking for the order does not close the sale.
"Click here to order" or a similar phrase does not constitute a close.
As a rule, web visitors click on the order button only after you have done the necessary steps to close the sale. If you have not given enough information. you have not closed the sale.Period.
Closing the sale starts on the home page-usully as early as the first or second screen.Those of you who have sold offline know that clincing the sale often takes several trial closes leading up to the final close.Just like a real-life salesperson, your website shoud contain trial closes.
You must always remember that peoples buing decision times vary.Some people are ready to buy after they have found a benefit or two, and some aren't ready to buy until they are read every word on the webside.
For this reson, you have to catch them at every point at which they are likely to buy from
your online internet business.
Replace Rational Word with Emotional Words
You probably have heard the concept of right-brain and left-brain functions: The left hemisphere of the brain is the rational, logical,
organized, analytic, linear, critical side; the right hemisphere is the creative emotional, intuitive side, the realm of the imagination.
Since poeple buy on emotion, the more you appeal to the right side of the brain, the more you will sell.You do this by using emotional words, not intellectual, rational,bland, and boring word.
Here are a few example:
Use the phrase find out instead of the word learn.
Instead of saing accolate use applause.
Use rich instead of wealthy.
Thise is emotional word you can use in your Legitimate home business opportunity:
speed up
applause
help
let
expect
smart
over
good looking
eager
good for
fight
worried
about
build
brave
small
give
old
ease
hungry
tired
Constructing your online Legitimate home business opportunity web copy.
The purpose of web copy-and it can't be said too often-is to generate leads,customers,sales,
and , consequently, profits for a website.
Its objective is to compel the online prospect to respond in some way to take action of some kind.
It tells the audience to do something specific during or at the of the presentation of the marketing message.
The AIDA Principle:
A- Capture the audience's attention
I- Get the audience's interest
D- Build desire for your offer
A- Induce action
I hope its helps
All the best my friends
Saturday, November 21, 2009
Subscribe to:
Posts (Atom)